Our Process: What to Expect When You Work With a Boutique Design Studio
- Laura Kuhn
- May 27
- 2 min read

Our Process: What to Expect When You Work With a Boutique Design Studio—A peek behind the velvet curtain at Midnight Boheme.
Working with a boutique design studio isn’t like hiring a giant agency. And thank the creative gods for that. At Midnight Boheme, you don’t get passed around departments or handed a template with your name slapped on it. You get strategy. You get soul. You get style that’s unmistakably you.
Here’s what the design journey looks like when you work with a small-but-mighty creative team that knows your brand deserves more than a copy-paste makeover.
1. 🥂 The Discovery
We start with a deep dive—no surface-level “what’s your favorite color?” chats here. We want to know your vision, values, vibe, and voice. What makes your business tick? What makes you you? It’s part conversation, part creative therapy.
2. 🎯 The Strategy
Next, we turn those insights into action. This is where we shape your brand’s personality: Who are we talking to? What should they feel? What do we want them to do? From positioning to moodboards, this stage sets the tone for everything to come.
3. 🎨 The Design Phase
Now the magic begins. Logos, typography, color palettes, layouts—we craft your visual identity with precision and purpose. This isn’t just about “looking good.” It’s about looking right. Every choice is intentional. Every pixel has a job.
4. 🔄 The Refinement
We present you with polished concepts and walk you through the reasoning behind the design. Then, it’s your turn: feedback, tweaks, and collaborative fine-tuning until everything clicks. We want you to feel seen in your brand—and proud to show it off.
5. 🧰 The Brand Toolkit
When your final designs are approved, we don’t just wave goodbye. You get a full brand suite: logos, alternates, color codes, typography guidelines, usage tips, and design assets ready for the real world. Consider it your brand’s wardrobe, makeup bag, and confidence coach.
6. 🌟 The Launch Support
Need help rolling out your new look? We’re here. From social templates to website support, we help you transition with grace (and a little drama, if that’s your brand vibe).Because what’s a great rebrand without a little fanfare?
Why Boutique Is Better
You’re not a number here. You’re a collaborator. A co-creator. Working with a boutique studio means your brand gets the time, care, and creative fire it deserves. And at Midnight Boheme, we blend that with a dash of New Orleans flair—always bold, always unforgettable.
Ready to bring your vision to life? Let’s create something beautiful, intentional, and unmistakably you.🎭