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The Art of the Poster: Designing for Events, Promotions, and Impact
Event posters may have started as street-corner staples, but even in today’s digital-first world, they remain one of the most effective promotional tools. Why? Because a great poster is both a work of art and a marketing engine. Whether plastered on a café wall, shared on Instagram Stories, or printed large for an event venue, posters carry the power to inform, inspire, and excite audiences. At Midnight Boheme, we’ve seen firsthand how thoughtful design transforms a poster in


The Psychology of Visual Persuasion in Advertising Design
In today’s fast-paced world of digital and print advertising, catching someone’s eye is only the first step. True success comes from moving them to act. That’s where the psychology of visual persuasion in advertising design becomes so powerful. Every choice—color, font, layout, and imagery—can trigger emotions, shape perceptions, and influence decisions. At Midnight Boheme, we believe that understanding these psychological principles transforms an ad from being “seen” to bein


Marketing Materials That Speak Louder Than Words (and Look Damn Good Doing It)
Good marketing materials don’t just share information—they start conversations. Great ones? They turn heads, drop jaws, and make people say, “Who designed this?” At Midnight Boheme, we don’t just make things look pretty—we create print pieces that perform. From business cards and postcards to rack cards and sales sheets, we design marketing collateral that grabs attention, delivers your message, and looks damn good doing it.


The Midnight Boheme Guide to Bold and Beautiful Print Layouts
If fonts are your voice and color is your mood, layout is your stage. It’s the difference between a cluttered flyer that gets tossed and a beautifully balanced design that gets framed, pinned, or shared. At Midnight Boheme, we don’t just design for print—we design for impact. And whether it's a sultry show poster, an elegant menu, or a cheeky postcard, the layout is where your message comes to life.


Printing with Personality: How to Add Flair to Flyers, Posters & More
Anyone can print a flyer. But making it fabulous? Making it leap off the bulletin board and whisper, “Hey, you—come closer”? That’s an art. At Midnight Boheme, we don’t believe in bland. We believe in bold, beautiful, and brand-aligned print pieces that get noticed, remembered, and—most importantly—acted on. Whether you’re promoting a show, launching a product, or advertising your biz, here’s how to add flair to flyers, posters, postcards, and more.


Promo with Personality: Why Branded Materials Should Never Be Boring
You know the ones—those sad little flyers tossed on tables, logo pens that barely write, or brochures so beige they blend into the background. Let’s be clear: boring doesn’t convert. Boring doesn’t stick in someone’s hand, on someone’s fridge, or in someone’s mind. At Midnight Boheme, we believe your branded materials should have just as much personality as you do. Whether you’re handing out swag at a street fest or mailing postcards to potential clients, promo design is you


Designing for Impact: Flyers, Posters, and Swag That Gets You Noticed
You’ve got one shot to catch someone’s eye in a crowd—make it count. In the bustling streets of New Orleans, where art, music, and culture compete for attention at every turn, your marketing materials don’t just need to be good. They need to be bold, memorable, and impossible to ignore. At Midnight Boheme, we specialize in creating visual collateral that pops off the bulletin board, steals the spotlight at an event, and turns your brand into a conversation starter.


The Fine Art of Stationery: Custom Cards with Southern Charm
In a world of inbox overload and text message RSVPs, there’s something undeniably magical about real stationery. The weight of the paper. The curve of the script. The way it says, “I took the time.” And in the South? Stationery is more than just paper. It’s politeness with style. It’s tradition dressed in charm. It’s a calling card, a thank-you note, and a touch of grace—all in one perfectly printed piece.


Designing Invitations That WOW—Whether It’s a Gala or a Gumbo Party
An invitation isn’t just a card—it’s a promise. A whisper of what’s to come. A stylish “save the date” for the unforgettable. Whether you’re planning a black-tie fundraiser at a French Quarter mansion or a backyard boil with jazz and jambalaya, the invitation sets the tone. It tells your guests, this is worth showing up for. At Midnight Boheme, we’ve designed everything from gilded gala invites to gumbo potluck flyers—and no matter the dress code, they all have one thing in c


Print Isn’t Dead, It’s Personal: The Comeback of Handheld Greetings
In the age of emojis and ephemeral DMs, something extraordinary is happening: Paper is making a comeback. We’re talking about handheld greetings—the kind you open slowly, display proudly, and maybe even tuck away in a keepsake box. At Midnight Boheme, we’ve always known what many are rediscovering: a printed card isn’t just a message. It’s a moment. A pause. A presence. And it’s personal in a way digital communication could never be.


The Art of the Ad: Creating Campaigns That Command Attention
In a world of infinite scroll and billboard blindness, your ad has about 2 seconds to make someone stop—and care. So how do you break through the noise? You stop playing it safe. You start designing like it matters. At Midnight Boheme, we treat advertising like what it really is: an art form. Whether it’s a print ad, digital campaign, or a whole window display, here’s how we create campaigns that don’t just run—they command attention.


Designing Business Cards That Don’t Get Tossed: Tactile, Trendy & Memorable
Let’s be honest: most business cards end up in the trash. But yours doesn’t have to. At Midnight Boheme, we design business cards that aren’t just informational—they’re irresistible. Cards that beg to be touched, admired, pinned to mood boards, and passed around like candy at a cocktail party. So what’s the secret to a card that sticks instead of getting tossed? It’s all about tactile feel, trendy flair, and memorable design.


The Fold That Sells: Creating Brochures That Convert
A brochure isn’t just a folded piece of paper—it’s a mini storefront, a pocket-sized sales pitch, and a storytelling tool that goes wherever your customer goes. And when designed right? It converts. At Midnight Boheme, we’ve designed brochures for everything from historic plantations to boutique hotels, burlesque shows to bourbon tastings. What do they all have in common? They don’t just look good—they work.


Your First Impression in 3.5 x 2 Inches: The Power of a Business Card
In an age of smartphones and digital everything, the humble business card still packs a punch.
It doesn’t buzz, swipe, or send push notifications—what it does is create a tangible connection. One that lives in a wallet, on a desk, or pinned to a corkboard long after the handshake ends. At Midnight Boheme, we believe your business card is more than just contact info. It's your brand, distilled into 3.5 x 2 inches of impact. Here's why it still matters—and how to make yours un


Turning the Page: Brochure Design That Tells a Story
A brochure isn’t just a folded flyer—it’s a narrative waiting to unfold. At Midnight Boheme, we don’t just fill panels with copy and pretty pictures. We create page-turning experiences—brochures that guide readers through a brand journey, chapter by chapter, fold by fold. Whether you're selling a service, promoting an event, or showcasing a product line, your brochure should do more than inform. It should transport. Here’s how to design one that tells a story—and sells it too


Tri-Fold or Bi-Fold? Choosing the Right Brochure Format for Your Brand
Your brochure isn’t just paper—it’s your brand in motion. Whether it’s slipped into a shopping bag, stacked at a front desk, or handed out at a trade show, the format you choose makes a big difference in how your message is delivered and received. So… Tri-fold or Bi-fold? At Midnight Boheme, we’ve designed both formats for everything from luxury hotels to food festivals, and here’s the truth: there’s no one-size-fits-all. Each fold style has its own personality—and purpose.


Ink & Impact: Why Print Design Still Reigns Supreme in a Digital World
In an era of scrolling, swiping, and shrinking attention spans, it might seem like print is a relic of the past. But here’s the truth: print isn’t dead. It’s powerful. It’s personal. And when done right—it’s unforgettable. At Midnight Boheme, we’re firm believers in the enduring magic of ink on paper. From business cards that feel like little treasures to posters that stop people in their tracks, here’s why print still matters—and why it might just be your brand’s secret weap


Foil, Texture, and Edge: Luxe Finishes That Make Cards Unforgettable
In a world full of templated cards and cheap prints, luxury stands out. Whether you're a boutique brand, a creative professional, or an entrepreneur with a flair for the fabulous, your business card shouldn't just say who you are—it should show it. At Midnight Boheme, we believe in crafting cards that feel like keepsakes, not throwaways. And the secret? It’s all in the finishes.
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